Prodigy is a brand used to help people with their everyday tech problems. Their company connects with users through video calls to help answer their tech issues in real time. Simply connect with a Prodigy Expert, discuss the problem, and let them find the solution.
The approach was to create a professional identity that clients can trust. This was a great opportunity to create an abstract logo. Since this was a tech consulting company, the brand’s visual’s and logo were inspired from the gold lining inside computer parts. That black and gold style carried over to the brand’s character.